LANEIGE

LANEIGE - Open to Wonder, Hydration First

LANEIGE is a globally celebrated Korean skincare and beauty brand that champions curiosity, innovation, and scientifically driven formulations inspired by the simple question: “What if?” This philosophy — Open to Wonder — underscores every aspect of the brand’s identity, from breakthrough hydration science to hybrid skincare-makeup creations. Originally launched in South Korea in 1994 under the prestigious Amorepacific portfolio, LANEIGE was born out of a desire to redefine beauty by prioritising deep, long-lasting hydration and skin health over cosmetic masking. The name “Laneige” itself derives from the French phrase la neige meaning “snow,” symbolising purity, clarity and the essential role of water in radiant skin.

Hero & Best Selling Products

  • Lip Sleeping Mask – LANEIGE’s global bestseller and cult icon, celebrated for deeply hydrating and smoothing lips overnight.
  • Water Sleeping Mask – A lightweight overnight mask that boosts hydration and radiance by morning.
  • Cream Skin Refiner (Cerapeptide™ Toner & Moisturiser) – A bestselling hybrid formula that strengthens the skin barrier while delivering long-lasting moisture.
  • Water Bank Collection – A hydration-focused skincare line powered by LANEIGE’s Advanced Water Science™.
  • Neo Cushion Foundation – An award-winning cushion foundation that blends skincare benefits with long-wear, flawless coverage.

Who LANEIGE Is For

  • Those seeking hydration-focused skincare that supports healthy, glowing skin.
  • Beauty lovers who appreciate simple, effective routines backed by science.
  • A global, trend-aware audience drawn to iconic K-beauty products and hybrid skincare-makeup innovation.
LANEIGE